“My momma always said, ‘Life was like a box of chocolates. You never know what you’re gonnaget'”. Yeah, right… in a mass marketing spray and pray world, sure! But Lieutenant Dan…
It’s a marketers job to figure out which chocolates taste best and then figure out how to find more of just those. Most people would think this is a great place to stop. I think we should also go and figure out how to find bigger chocolates! Forget the box Forrest, pull up a truck!
Wouldn’t be a great world if we could each go to a Godiva store and order a box with your name on it, with just your selection of chocolates… “I’d like a box of Mark Ogne, please”. You may not know this, but did you know you can order personalized M &M’s? What a cool idea… check it out!
Visitor Centric Marketing 